Proof of Work
Not a resume — a track record. Here is what I have built, fixed, and scaled over 15+ years at the front lines of high-growth organizations.
See the full track record ↓
Validated Metrics
Built Tesla's first Inside Sales team from scratch — growing it 500% in a single year while maintaining less than 5% turnover. Developed 13 individual contributors into management roles, creating a leadership pipeline that spread across the entire organization.
Tesla MotorsBuilt Yup's entire sales organization from scratch — systems, process, operations, and enablement — generating $1M ARR.
Yup MathTook over a struggling Canadian territory and turned it into a top 3 producing region, generating over $1MM in sales with zero outbound marketing budget.
VeriSignLed teams and personally contributed to over $750MM in closed sales across a 15+ year career — from commission-only door-to-door roots to managing Tesla's largest customer-facing team in company history.
Career TotalAreas of Focus
Scale & Talent Retention
Building commercial operations that outperform, minimize turnover, and establish internal leadership tracks from the first hire onward.
- → Full-cycle hiring loops from entry reps to VP layers
- → Onboarding curriculum design that minimizes time-to-productivity
- → Coaching metrics that convert key individual contributors to managers
- → Accountability systems built to reduce operational turnover
Operational Leadership
Removing process ambiguity by building company operating systems from scratch with concrete, first-principles implementation.
- → Fractional COO execution for founders needing a direct operating partner
- → 0-to-1 cross-functional organization and software builds
- → Stabilizing multi-department alignment and high-stakes projects
- → Operational health audits backed by step-by-step checklists
GTM & Revenue Architecture
Translating complex products into predictable sales pipelines, structuring clear qualification criteria, and establishing repeatable playbooks.
- → Sales motion selection and structural playbook architecture
- → CRM software configuration, data pipelines, and tool stack setup
- → Revenue tracking diagnostics and commercial turnarounds
- → Commission structures and quota design built to secure gross margin